P3 MASTERMIND CASE STUDY
JUANÂ REAVES
How Smokey John’s Bar-B-Que Gained Control of Profitability
Smokey John’s Bar-B-Que has been a Texas staple for decades, known for its rich history, legendary smoked meats, and strong community ties. While the restaurant had long been successful at generating revenue, capturing that revenue as profit was a different challenge. Vice President Juan Reaves recognized that something needed to change.
Identifying the Hidden Problem
“Before P3, our restaurant was doing okay. We’ve always been great at generating revenue, but we weren’t as great at keeping it. We had a profitability issue—we just didn’t know it. My brother Brent realized we needed a restaurant coach, and the next thing I knew, we were signed up.”
Transforming Financial Clarity and FocusÂ
Once inside the P3 Mastermind, Juan quickly saw the importance of refining financial processes. “The first thing we did was fix our P&L. It wasn’t in a great state to review, so we got it in order. Then we started really learning what to focus on—not just what we thought we knew, but the details we had been overlooking.”
Tangible Results That Made an Impact
Through P3, Juan and his team streamlined their operations and trimmed unnecessary expenses. “We’ve learned to really focus on what matters, and that’s made all the difference.”
For Juan, the program is a must for any restaurant owner looking to improve their business. “If you want to get better at what you’re doing, this program is for you.”
With stronger financial discipline and a clear strategy, Smokey John’s Bar-B-Que is now positioned for long-term profitability ensuring the family legacy continues to thrive.
To learn more visit: smokeyjohns.com
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